MAD et LEN traps the scents of memories into beautifully handcrafted objects and experimental fragrances.
The nature that surrounds the brand’s atelier in the Southern French Alps is the main source of inspiration for its perfume and candle lines, as well as for the organic shapes of their homeware pieces, which always feature a certain sophisticated rawness.
In the peaceful atmosphere of those rough and barely inhabited landscapes, the minds of Sandra and Alexandre, designers of MAD et LEN, are free to wander through their past experiences, recalling their trips all over the world.
Those precious souvenirs of life are the soul of MAD et LEN’s approach to perfumery and design.
Using only the finest seasonal ingredients and working through a small-scale production, Sandra and Alexandre reviewed the traditional apothecary’s craft.
As a result, they achieved the highest standard of quality and pureness while respecting nature’s rhythms. The same careful attention is paid to objects made in cold laminated iron without using industrial techniques.
Through its perfumes and objects, MAD et LEN aims to bring back the original taste of things, awakening our primal olfactory and tactile senses from the anesthetized sleep of daily life.
MANIFESTO
“We believe that each one of our differences can make a difference.
We believe that beauty is as diverse as human beings on earth.
We believe that perfume transcends our emotions, so we must carefully choose the right paths.
We only use natural ingredients.
We use Raw materials to create formulas with very few ingredients to echo our desire for simplicity.
We work with Nature and its cycles, which at times might slightly alter the aroma of some ingredients from season to season, giving us a product embracing Nature’s work at its best...
We refuse to use: paraffin or other petroleum-based component or CMR molecules in our creations.
We follow the beat of our own drum, both creatively and commercially.
We support a craftsmanship ecosystem: from handcrafted iron and hand-blended perfumes to hand-filled bottles, everything is handmade by our small but talented team of artisans at the atelier.
All our irons are handcrafted with distinct little bumps and scratches, giving you one of a kind pieces of art.”